ENTERTAINMENT | FESTIVALS | ARTS | COMMUNITY
Kennedy & Partners is Australia’s leading festival and community event sponsorship agency representing both brands and rights holders to create mutually beneficial partnerships.
With expertise in entertainment, cultural, community and not-for-profit events and initiatives we believe in the power of sponsorship to invigorate and transform both brands and businesses and support our clients through:-
MATCHMAKING EVENTS WITH BRANDS
BROKERING & CONTRACTING
SPONSORSHIP DOCUMENT REVIEW
We’re focused on understanding how sponsorships can best achieve each organisation’s objectives and on building bespoke, creative partnerships that strengthen events while achieving a brand’s marketing and community goals and result in exceptional return on investment and objectives.
WHO WE ARE
Paul Kennedy – Managing Director
Paul Kennedy is a sponsorship consultant with over 20 years of experience working in partnerships and event management specialising in film, arts, community and festivals.
Paul worked for 20 years in feature film production and events with studios including Warner Bros Studios and Showtime and in advertising and marketing as a TV producer for Europe’s largest advertising agency McCann Ericson London.
After working for 10 years overseas including in Tokyo, London and New York Paul returned to Australia and in 2010 formed Kennedy & Partners and has been helping arts, community and festivals across the country to secure sponsorship.
He manages corporate sponsorship for both rights holders and brands and has successfully worked with events including Tropfest, Bluesfest, St Kilda Festival, Game Masters – Gods of Gaming exhibition, Run Melbourne, AFI AACTA Awards, Head On Photo Festival, Sydney’s Gay & Lesbian Mardi Gras Film Festival and parkrun.
Paul has developed a second-to-none database of sponsor and marketing contacts at major brands and advertising agencies and is focused on understanding how partnerships can best achieve each party’s objectives and is passionate about developing mutually beneficial relationships.